Patterns & graphics
The patterns below are used to form textures and connectivity maps which are the foundation of our brand aesthetic.
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-patterns.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-patterns.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-patterns.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-patterns.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-patterns.png?auto=format&q=30&w=320&dpr=5 5x)
Here are some examples of our graphics.
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-pattern-01.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-01.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-01.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-01.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-01.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-pattern-02.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-02.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-02.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-02.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-02.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-pattern-03.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-03.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-03.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-03.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-03.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-pattern-04.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-04.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-04.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-04.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-04.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-pattern-05.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-05.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-05.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-05.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-05.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-pattern-06.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-06.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-06.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-06.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-pattern-06.png?auto=format&q=30&w=320&dpr=5 5x)
Download
Description | Format | Size | Download |
---|---|---|---|
Celeste Single Patterns (EPS, PNG & AI) | ZIP | 8.43Mb | Download |
Blue Single Patterns (EPS, PNG & AI) | ZIP | 8.49Mb | Download |
Pink Single Patterns (EPS, PNG & AI) | ZIP | 8.89Mb | Download |
White Single Patterns (EPS, PNG & AI) | ZIP | 8.02Mb | Download |
Purple Single Patterns (EPS, PNG & AI) | ZIP | 8.46Mb | Download |
Textures
Our textures are created from our patterns and graphics using our Texture Creator tool. These are primarily used to communicate our different themes of connectivity; scale, acceleration, creativity, connection, speed, integration and encompass our over-arching brand ethos which connects to our messaging.
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-01.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-01.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-01.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-01.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-01.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-02.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-02.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-02.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-02.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-02.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-03.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-03.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-03.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-03.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-03.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-04.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-04.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-04.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-04.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-04.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-05.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-05.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-05.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-05.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-05.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-06.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-06.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-06.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-06.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-06.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-07.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-07.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-07.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-07.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-07.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-08.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-08.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-08.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-08.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-08.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-09.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-09.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-09.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-09.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-09.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-10.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-10.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-10.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-10.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-10.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-11.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-11.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-11.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-11.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-11.png?auto=format&q=30&w=320&dpr=5 5x)
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-texture-12.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-12.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-12.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-12.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-texture-12.png?auto=format&q=30&w=320&dpr=5 5x)
Download
Description | Format | Size | Download |
---|---|---|---|
Celeste Textures (EPS, PNG & AI) | ZIP | 32.75Mb | Download |
Blue Textures (EPS, PNG & AI) | ZIP | 32.75Mb | Download |
Pink Textures (EPS, PNG & AI) | ZIP | 32.28Mb | Download |
White Textures (EPS, PNG & AI) | ZIP | 29.8Mb | Download |
Purple Textures (EPS, PNG & AI) | ZIP | 32.73Mb | Download |
Texture Creator
Please download and follow the instructions below when creating new textures. We use this tool to generate new textures and give more variety to visual communication.
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-how-to-guide.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-how-to-guide.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-how-to-guide.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-how-to-guide.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-how-to-guide.png?auto=format&q=30&w=320&dpr=5 5x)
Download
Description | Format | Size | Download | |
---|---|---|---|---|
2 Point Texture Creator - Adobe Illustrator File | ZIP | 1Mb | Download | |
4 Point Texture Creator - Adobe Illustrator File | ZIP | 1Mb | Download | |
6 Point Texture Creator - Adobe Illustrator File | ZIP | 1Mb | Download |
Do’s & Don’ts
Our textures should only be used as shown in these guidelines. Any other use can reflect badly on our brand. Here are some specific things that should be considered when using textures.
Scaling & Cropping
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-incorrect-use-01.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-01.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-01.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-01.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-01.png?auto=format&q=30&w=320&dpr=5 5x)
DO NOT use textures in full size, you must always scale and crop textures at points of interest
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-correct-use-01.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-01.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-01.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-01.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-01.png?auto=format&q=30&w=320&dpr=5 5x)
Correct use of textures
Color combinations
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-incorrect-use-02.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-02.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-02.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-02.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-02.png?auto=format&q=30&w=320&dpr=5 5x)
DO NOT change colors of textures
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-correct-use-02.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-02.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-02.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-02.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-02.png?auto=format&q=30&w=320&dpr=5 5x)
Correct use of a color combination
Shadient use
![](https://soracom-design.imgix.net/brand/brand-assets/images/shadient-incorrect-use-02.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2fshadient-incorrect-use-02.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2fshadient-incorrect-use-02.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2fshadient-incorrect-use-02.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2fshadient-incorrect-use-02.png?auto=format&q=30&w=320&dpr=5 5x)
DO NOT use shadients in wrong colour combinations
![](https://soracom-design.imgix.net/brand/brand-assets/images/shadient-correct-use-02.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2fshadient-correct-use-02.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2fshadient-correct-use-02.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2fshadient-correct-use-02.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2fshadient-correct-use-02.png?auto=format&q=30&w=320&dpr=5 5x)
Correct use of a shadient behind texture
Combining textures
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-incorrect-use-03.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-03.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-03.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-03.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-03.png?auto=format&q=30&w=320&dpr=5 5x)
DO NOT combine two different textures together
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-correct-use-03.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-03.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-03.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-03.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-03.png?auto=format&q=30&w=320&dpr=5 5x)
Correct use of using a single texture
Overlaying text
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-incorrect-use-04.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-04.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-04.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-04.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-04.png?auto=format&q=30&w=320&dpr=5 5x)
Do not use the same colour text on top of a texture
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-correct-use-04.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-04.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-04.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-04.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-04.png?auto=format&q=30&w=320&dpr=5 5x)
Correct use of text over a texture
General layout
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-incorrect-use-05.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-05.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-05.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-05.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-05.png?auto=format&q=30&w=320&dpr=5 5x)
DO NOT place textures behind long form content
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-correct-use-05.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-05.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-05.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-05.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-05.png?auto=format&q=30&w=320&dpr=5 5x)
Correct use of textures, use in whitespace
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-incorrect-use-06.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-06.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-06.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-06.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-06.png?auto=format&q=30&w=320&dpr=5 5x)
DO NOT use textures across large spreads which have smaller copy
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-correct-use-06.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-06.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-06.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-06.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-06.png?auto=format&q=30&w=320&dpr=5 5x)
Correct use of textures across large spreads and covers
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-incorrect-use-07.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-07.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-07.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-07.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-incorrect-use-07.png?auto=format&q=30&w=320&dpr=5 5x)
DO NOT use textures on top of imagery
![](https://soracom-design.imgix.net/brand/brand-assets/images/elements-correct-use-07.png?auto=format&q=30&w=320&dpr=1 1x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-07.png?auto=format&q=30&w=320&dpr=2 2x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-07.png?auto=format&q=30&w=320&dpr=3 3x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-07.png?auto=format&q=30&w=320&dpr=4 4x,
https%3a%2f%2fsoracom-design.imgix.net%2fbrand%2fbrand-assets%2fimages%2felements-correct-use-07.png?auto=format&q=30&w=320&dpr=5 5x)
Correct use of textures with imagery