Grammar

Capitalization

By default use Sentence case for all text:

Capitalize only the first word of a heading
Capitalize only the first word of a sentence

Always use Title Case for:

EN
Soracom services: i.e. Soracom Beam, Soracom Air for Cellular, Soracom Unified Endpoint
JA
Soracom services: i.e. SORACOM Beam, SORACOM Air for Cellular, SORACOM Unified Endpoint
Soracom features: i.e. User Console, Switch User, Event Handler
The pronoun “I”: i.e. The last time I traveled was several years ago
Proper nouns (the names of specific people, places, organizations, and sometimes things)
The days of the week, the months of the year, and holidays (but not the seasons used generally)
The names of countries, nationalities, and specific languages

Always use UPPER CASE for:

JA
Soracom services: i.e. SORACOM Beam, SORACOM Air for Cellular, SORACOM Unified Endpoint
JA
Our company name: SORACOM
Abbreviations i.e. SIM, CLI

Exceptions

Note, some services/names have specific conventions outsite the above rules: i.e. LoRaWAN, IoT

Examples

Abbreviations

Setting a SIMs expiration date will prevent new sessions being created after the specified date.

Manage your network and devices in real time with a built-in user console and API.

Setting a sims expiration date will prevent new sessions being created after the specified date.

Manage your network and devices in real time with a built-in user console and api.

When referring to the company “Soracom”

In English

Founded by Amazon AWS veterans and telco engineers, Soracom is a global team of technologists, strategists, builders and storytellers dedicated to creating a more connected world.

Founded by Amazon AWS veterans and telco engineers, SORACOM is a global team of technologists, strategists, builders and storytellers dedicated to creating a more connected world.

In Japanese

Amazon AWSのベテランと通信業界のエンジニアによって設立されたSORACOMは、よりつながった世界を創造することに専念する技術者、戦略家、開発者、ストーリーテラーからなるグローバルチームです。

Amazon AWSのベテランと通信業界のエンジニアによって設立されたSoracomは、よりつながった世界を創造することに専念する技術者、戦略家、開発者、ストーリーテラーからなるグローバルチームです。

When referring to the platform or service

In English

Soracom Beam

SORACOM Beam

Collect, store, and visualize data at any time, from any device connected with Soracom Air. No server or storage setup required.

Collect, store, and visualize data at any time, from any device connected with SORACOM Air. No server or storage setup required.

In Japanese

SORACOM Beam

Soracom Beam

SORACOM Airに接続された任意のデバイスから、いつでもデータを収集、保存、可視化できます。サーバーやストレージの設定は必要ありません。

Soracom Airに接続された任意のデバイスから、いつでもデータを収集、保存、可視化できます。サーバーやストレージの設定は必要ありません。